The Best Financial Services Talent Has Choices. What Makes Them Choose You?
Organizations seeks financial services professionals often spend a lot of time thinking about how to attract great talent. And understandably so. Finding experienced professionals with the right expertise, relationships, leadership capabilities, and cultural fit isn’t always easy.
"But recruiting the right person is only the beginning. The bigger question is: What happens after they join you?" Kari Ellis
Throughout my career in financial services and recruiting, I’ve had the opportunity to talk with professionals at many different stages of their careers. One thing has become increasingly clear: compensation matters, but it isn’t the only reason talented people make a move—or decide to stay. They’re also evaluating leadership. Opportunity. Culture. Resources. Professional development. Autonomy. And perhaps most importantly, whether they can envision a future with the organization.
Recruiting and Retention Are Connected
Companies sometimes treat recruiting and retention as two separate conversations. I believe they should be part of the same strategy. You can hire an exceptional professional, but if expectations are unclear, leadership is inconsistent, advancement feels limited, or the reality of the organization doesn’t match what was discussed during the recruiting process, that hire may not become a long-term one.
Successful recruiting shouldn't simply answer:
“Can we convince this person to join us?”
It should also consider:
“Can this person build the career they want here?”
That requires both sides to have candid conversations before an offer is ever accepted.
Experienced Professionals Are Evaluating You, Too
Recruiting is a two-way conversation. Financial services professionals who have built successful careers often have a great deal at stake when considering a move. They may be leaving established client relationships, compensation structures, leadership responsibilities, teams, or organizations they’ve known for years. They aren't simply evaluating a job description. They’re evaluating whether the opportunity makes sense for the next chapter of their career.
Organizations that understand this can have better recruiting conversations by looking beyond what they need from a candidate and clearly communicating what they can offer in return. Where can this person grow? What resources will support their success? What does leadership look like? How are strong performers developed? What opportunities could exist three or five years from now? Those conversations matter.
The Goal Isn't Simply to Fill the Position
Great recruiting is not about putting someone in a seat as quickly as possible. It’s about creating the right match between an organization’s needs and a professional’s goals, experience, values, and potential. That’s also why retention begins much earlier than an employee’s first day. It begins with an honest recruiting conversation. When organizations are clear about who they are, what they offer, and where an opportunity can lead, professionals can make better-informed decisions. And when the right people join the right organizations for the right reasons, everyone has a better opportunity to succeed.
At WayPoint Consulting Partners, that’s the kind of connection we work to create every day.
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